Bright Pale

Building on an already great tradition of American Pale Ales, pFriem Bright Pale Ale is bursting with fruity, tropical brightness. Notes of white grapes, pineapple, pine and tropical aromas of honeydew melon and passion fruit will lead you to a crisp, fruity, and clean finish. One sip will brighten anyone’s day!

ABV 5.0%

IBU 33


Pineapple, White Grape, Clean


Spring Seasonal



Rahr Pale Malt, Gambrinus Pilsner, Carapils


Chinook, Simcoe, Calista


American Ale


In the nineteenth century, English Pale Ale was born out of a smaller version of the Burton-on-Trent IPA's. English Pales showcase caramel flavors derived from rich malt such as Marris Otter and are balanced by English hops that are known for their herbal notes. In 1979 when Ken Grossman opened Sierra Nevada Brewing Company, he was inspired by the English Pales and made a version with American ingredients. The Cascade hops they brewed with gave way to new flavors such as citrus and pine. This beer helped the craft beer industry emerge and gave birth to the American Pale Ale. This beer, along with many other great examples, has been the cornerstone of what an American Pale is throughout the last couple of decades. In recent years the American Pale has seen another evolution. With the enormous demand and innovation of American IPA, these brewing techniques and dry hopping procedures have found themselves being shared in other beer styles. The new American Pale Ale is dry-hopped at a similar rate as IPA and is bursting with fruity and tropical hop flavors, but drinks easy compared to an IPA.

pFriem Bright Pale is built on a light and clean malt bill of Pale and Pilsner malt. It showcases a blend of new American and new German hops. This beer illuminates bright flavors of melon, pineapple, and white grape.

Tasting Notes

Bright straw color with vibrant white foam. Tropical aromas of honeydew melons, apricots, and passion fruit. Radiant flavors of white grapes, raspberries, pineapple, and pine. Finishes crisp, fruity, and clean.

Food Pairings

Ahi tuna fish tacos, Elote, Al pastor tacos, ceviche. Grilled Mahi-Mahi, chicken breast and other white fish and meat. Sweet and spicy dishes like Vietnamese chicken wings, Korean ribs, and green curry. 


2019 - Bronze - Australian International Beer Awards

2018 - #45 - 151 of the Best Pale Ales, Blind-Tasted and Ranked, PASTE Magazine

2018 - Bronze Winner - Australian International Beer Awards